@inproceedings{BombeGierl2021,
  author    = {S. Bombe and Heribert Gierl},
  title     = {I see myself: the effect of the illusion of self-integration in advertisements on product attitudes},
  booktitle = {12th ICORIA International Conference on Research in Advertising, Zagreb, Croatia, June 27-29, 2014},
  year      = {2021},
}