Werbepsychologie
| Author: | Lutz von RosenstielGND |
|---|---|
| Frontdoor URL | https://opus.bibliothek.uni-augsburg.de/opus4/6539 |
| Parent Title (German): | Marketing-Enzyklopädie: das Marketingwissen unserer Zeit, Band 3: Produktpolitik - Zugaben |
| Publisher: | Verlag Moderne Industrie |
| Place of publication: | München |
| Type: | Part of a Book |
| Language: | German |
| Year of first Publication: | 1975 |
| Publishing Institution: | Universität Augsburg |
| Release Date: | 2017/07/21 |
| First Page: | 729 |
| Last Page: | 739 |
| Institutes: | Wirtschaftswissenschaftliche Fakultät |
