Public-Relations - wichtige Marketingfunktion für das Handelsunternehmen
| Author: | Arnold HermannsGND |
|---|---|
| Frontdoor URL | https://opus.bibliothek.uni-augsburg.de/opus4/7320 |
| ISSN: | 0013-2853OPAC |
| Parent Title (German): | Eisenwaren-Börse: EB |
| Publisher: | Press-Medien-Verlag |
| Place of publication: | Bielefeld |
| Type: | Article |
| Language: | German |
| Year of first Publication: | 1974 |
| Publishing Institution: | Universität Augsburg |
| Release Date: | 2017/07/21 |
| Volume: | 70 |
| First Page: | 656 |
| Last Page: | 660 |
| Institutes: | Wirtschaftswissenschaftliche Fakultät |
