International business theory and marketing theory

elements for internat. marketing theory building

  • International business theory and marketing theory : elements for internat. marketing theory building. - In: Marketing aspects of international business / Gerald M. Hampton ... (eds.). - Boston u.a. : Kluwer, 1984. - S. 25-57

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Metadaten
Author:Helmut Soldner
Frontdoor URLhttps://opus.bibliothek.uni-augsburg.de/opus4/6775
Type:Article
Language:English
Year of first Publication:1984
Release Date:2017/07/21
Institutes:Wirtschaftswissenschaftliche Fakultät
University Bibliography legacy data (bibliographical metadata without fulltext):University Bibliography legacy data (bibliographical metadata without fulltext)