Mobile Banking: A fashionable concept or an institutionalized channel in future retail banking? Analyzing patterns in the practical and academic mobile banking literature
Author: | Florian Moser |
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Frontdoor URL | https://opus.bibliothek.uni-augsburg.de/opus4/40369 |
ISSN: | 0265-2323OPAC |
Parent Title (English): | International Journal of Bank Marketing |
Publisher: | Emerald |
Type: | Article |
Language: | English |
Year of first Publication: | 2015 |
Release Date: | 2018/11/23 |
Volume: | 33 |
Issue: | 2 |
First Page: | 162 |
Last Page: | 177 |
DOI: | https://doi.org/10.1108/ijbm-08-2013-0082 |
Institutes: | Wirtschaftswissenschaftliche Fakultät |
Wirtschaftswissenschaftliche Fakultät / Institut für Betriebswirtschaftslehre |