Assortment optimization: a systematic literature review

  • Assortment optimization is a core topic of demand management that finds application in a broad set of different areas including retail, airline, hotel, and transportation industries as well as in the healthcare sector. Hence, the interest in research on assortment optimization has grown rapidly in recent years. However, the sheer number of publications on the topic of assortment optimization makes it difficult to keep track of all available approaches proposed in the literature. In this paper, we systematically review state-of-the-art studies on assortment optimization. We assemble an extensive literature overview by strategically searching for pre-defined keywords within leading scientific databases. The resulting literature is grouped by a proposed taxonomy that captures properties related to the optimization problem itself, the modelled customer behaviour, and the solution concept applied for solving the problem at hand. For each group, we provide an overview of the correspondingAssortment optimization is a core topic of demand management that finds application in a broad set of different areas including retail, airline, hotel, and transportation industries as well as in the healthcare sector. Hence, the interest in research on assortment optimization has grown rapidly in recent years. However, the sheer number of publications on the topic of assortment optimization makes it difficult to keep track of all available approaches proposed in the literature. In this paper, we systematically review state-of-the-art studies on assortment optimization. We assemble an extensive literature overview by strategically searching for pre-defined keywords within leading scientific databases. The resulting literature is grouped by a proposed taxonomy that captures properties related to the optimization problem itself, the modelled customer behaviour, and the solution concept applied for solving the problem at hand. For each group, we provide an overview of the corresponding literature and analyse it based on a proposed selection of key factors.show moreshow less

Download full text files

Export metadata

Statistics

Number of document requests

Additional Services

Share in Twitter Search Google Scholar
Metadaten
Author:Julia HegerORCiD, Robert KleinORCiDGND
URN:urn:nbn:de:bvb:384-opus4-1146416
Frontdoor URLhttps://opus.bibliothek.uni-augsburg.de/opus4/114641
ISSN:0171-6468OPAC
ISSN:1436-6304OPAC
Parent Title (English):OR Spectrum
Publisher:Springer Science and Business Media LLC
Place of publication:Berlin
Type:Article
Language:English
Year of first Publication:2024
Publishing Institution:Universität Augsburg
Release Date:2024/08/02
Volume:46
First Page:1099
Last Page:1161
DOI:https://doi.org/10.1007/s00291-024-00752-4
Institutes:Wirtschaftswissenschaftliche Fakultät
Wirtschaftswissenschaftliche Fakultät / Institut für Statistik und mathematische Wirtschaftstheorie
Wirtschaftswissenschaftliche Fakultät / Institut für Statistik und mathematische Wirtschaftstheorie / Lehrstuhl für Analytics & Optimization
Dewey Decimal Classification:3 Sozialwissenschaften / 33 Wirtschaft / 330 Wirtschaft
Licence (German):CC-BY 4.0: Creative Commons: Namensnennung (mit Print on Demand)